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Get Noticed: Marketing Best Practices

[Please note change in event time to 4pm]

Crash course to boost digital presence for your business. Join the session to learn how to use tools and what not to miss to increase mindshare for your start-up.

Guest Speaker:
Alvina Fu
Creative Strategist

Alvina is a creative strategist with 7 concrete years of experience in digital marketing and 3 years in freelance consulting and training at Textile and Fabric training centre (Taftc). With a passion for growth stage brands, she is currently the start-up marketing manager at a cloud computing platform. Previously, she has helped other companies such as Honestbee, Spaceship and Real Estate Doc and founded 2 of her own. With a depth of knowledge in bootstrap marketing, her workshop will provide you a hands-on experience to lay the foundation for your start-up.

Shortlisted finalists are enrolled in a two-phase, 12-week programme.


Phase 1: Fit Check - Market Discovery and Validation

Kickstart your journey by diving deep into the heart of your market! In this phase, we'll help you answer the pivotal question: Is there a product-market fit for your solution? Validate your tech, test your assumptions, and find the perfect match for your innovation. A review will be conducted at the end of Phase 1. Only selected participants will advance to Phase 2.


Phase 2: Gap Busters - Navigating New Markets

Now, it's time to bridge the commercial gap. In this phase, you’ll partner with industry veterans who bring sharp business insights to the table. Together, you’ll navigate and conquer markets that may be uncharted territory for your startup.


Although the programme is designed for remote and overseas participants, in-person participation is required for the following events conducted in Singapore: